Meta BauBax MuteSix worked with the lifestyle brand to help grow its revenue and increase conversions. The Goal MuteSix was tasked with helping BauBax grow its revenue and increase conversions. The Strategy We fully optimized the marketing funnel from Facebook to website checkout. We targeted qualified and interested customers through the use of lookalike audiences and key demographics and implemented video ads that were socially attractive, shareable, and informative. Overall, we scaled media buying on Facebook around getting new users into the funnel, which included building new audiences, optimizing call-to-actions, and A/B testing new banners and videos we created The Results We scaled BauBax’s entire company revenue by 5X while maintaining similar CPA and ROAS. We reached more customers efficiently through virality of video content and increased conversions by optimizing and improving the website. 476% Conversions increase 1.96x ROAS 1,000% Revenue increase Back View Next Case Study