Grunt Style has become the largest military and patriotic lifestyle apparel brand in the U.S., employing 175 people—over 50% of whom are veterans.
increase in Revenue
increase in sales
decrease in cost per lead
At the time, Grunt Style already had a creative team curating digital content that was perfectly suited for its audience. MuteSix saw this as an opportunity and got to work optimizing their AdWords account to showcase their digital content to even more potential customers. They also used remarketing campaigns to connect with past consumers, suggesting new products they might like.
And with more people shopping on mobile than ever before, MuteSix decided to include mobile-friendly ads in all of their campaigns. They also began to monitor mobile activity daily to make sure Grunt Style was showing up during peak moments of traffic on those devices.