Meta

Quay

MuteSix worked with the glasses brand to help increase purchase volume, return on ad spend, and spend.

The Goal

MuteSix was tasked with enhancing Quay’s marketing on Facebook.

The Strategy

We used Dynamic Product Ads to re-market products to customers and launched Dynamic Product Ads based on lifestyle imagery rather than product imagery. We also used User Generated Content as the main ad creative and expanded beyond Lookalike audiences by incorporating more Interest Targeting.

56% Purchase volume increase 4x ROAS 100% Spend increase

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