A smarter way to style

Founded in 2011, Sole Society is a lifestyle brand of women's shoes, bags and accessories that strives to deliver fashion without sacrifice. With an emphasis on fast fashion, Sole Society's goal is to supply quality, trendy products at an affordable price point. Learn how MuteSix helped Sole Society reach new audiences, increase conversions, and reduce CPA.

40%

reduction in CPA 

35%

increase in ROAS

2X

profitable scale

Strategy

Scaled current media buying on Facebook around getting new users into the funnel, which included building new audiences, optimizing call-to-actions, and A/B testing new banners and videos we created

Segmented audiences to target top performing demographics

Implemented a full-funnel marketing approach

Incorporated lookalike audience targeting


- Steve Weiss, CEO, MuteSix
Mashup Woman FINAL

Read the official case study on MuteSix's work.

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