Does your brand leverage Facebook data to create a revenue-generating advertising strategy? Transform big data into better decisions and customer experiences so you can increase your return on ad spend.
While advertising on these platforms may still be something of an enigma to some entrepreneurs, Facebook and Instagram marketing for brands is now a priority. If you’re struggling to get your voice heard on the noisy platform, there’s
That’s why we specialize in engaging customer dialogues & split testing content to keep your brand relevant, unobtrusive and unique. With our wide range of hands-on experience across laser audience targeting, unique bidding strategies, robust creative optimization, and early access to beta features - all of which keep you growing. Our goal is to drive more customers to your business than any other online traffic source.
Our clients have seen massive leaps in their sales volume while decreasing their cost per sale across their other marketing channels, like cost-per-click. In addition to fully managing and optimizing your accounts, we also provide comprehensive social media reporting and regular performance checkups to ensure we’re maximizing your ad spend.
Insight-driven and authentic in action, we provide our client partners the ROI they deserve
JibJab offers a wide variety of hilarious animated e-cards that let people play around with different templates and watch their animated selves bob around in silly way. MuteSix selected the carousel ad format for the company’s ads so that people could scroll through JibJab’s catalog and absorb the possibilities without leaving News Feed.
increase in revenue
Getting Results with Facebook ads
decrease in cost per action
Working with the JibJab team, MuteSix quickly built the video ads in carousel format using a catalog of the 10 most popular e-cards. This approach allowed it to show as many choices as possible and to capitalize on the ability of the carousel format to optimize the order of the e-cards based on performance. Text above the videos explained how to make a card and text below allowed shoppers to select and purchase or see even more examples.
To reach more people, MuteSix took JibJab’s list of active long-term subscribers and created a lookalike audience. It expanded this audience even more by using international lookalike audiences to further explore potential markets while also narrowing its target to people with similar characteristics as long-term subscribers. With this combination of high-performing creative and expansive targeting, JibJab saw a 4X increase in sales over the previous year and a 33% reduction in cost per action (purchase) during the holiday season.
"When working with MuteSix, we got more than just an agency that managed our Facebook campaigns. They are a true partner with not only new ideas, but also the creative and video teams to execute what we couldn’t with our internal resources. This, along with their knowledge of the landscape within Facebook, allowed us to grow this channel."